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Billboards are an affordable marketing and advertising medium and tool for restaurant owners and managers.
A quick drive through town shows that today’s hungry customers have many options for dining, carryout or drive thru. While some customers look to try something new, and others long for the comfort of their favorite dish, a large majority simply don’t know what they want to eat.
Out-of-Home (OOH) advertising can play a key role in helping make that decision. In 2015, restaurants ranked number four out of the top ten (10) spenders using Out-of-Home (OOH) billboard advertising, with McDonald’s being the top OOH advertiser of 2015 and 2014. Restaurants rank as the 9th most active and top spending Fliphound advertising customers and include fast casual, quick services restaurant (QSRs), fine dining, food home delivery, and drive through (drive-thru) restaurants.
While McDonald’s long time success may seem like a far-out goal for some restaurant advertisers, it’s important to acknowledge the role that billboards have played in their success. Whether your restaurant is part of a large chain, QSR, a regional restaurant or a local eatery, we know that digital outdoor advertising can work for you.